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Emma Sleep

Always-on Program

Emma Sleep, a multi-award winning sleep company, sought out a 12 month always-on program to increase awareness in the AU market and drive online sales.

SCOPE
Strategy
Influencer Program
Conversion/ROI

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The Strategy

We developed a video-led content strategy, working closely with a range of talent across multiple categories, all of whom were expert storytellers, to educate their audience on the wide range of sleep products and their key benefits. Talent were graduated onto an always-on layer of the program if sales targets were met and fostered an ongoing relationship.

217

INFLUENCERS

1,471

PIECES OF CONTENT

3.5K+

ORDERS

12M

CAMPAIGN PERIOD

Our Work - Emma Sleep - Campaign Example
Our Work - Emma Sleep - Campaign Example
Our Work - Emma Sleep - Campaign Example
Our Work - Emma Sleep - Campaign Example
Our Work - Emma Sleep - Campaign Example

“The best thing about working with the team of Hoozu is their extreme commitment to delivering on what exactly matters for us. They are incredibly focused in the bigger picture of the collaboration, push back against ideas they think won’t work, and competently deliver the results we were expecting. We love working with them and will continue doing so!”

“The best thing about working with the team of Hoozu is their extreme commitment to delivering on what exactly matters for us. They are incredibly focused in the bigger picture of the collaboration, push back against ideas they think won’t work, and competently deliver the results we were expecting. We love working with them and will continue doing so!”

Emma Sleep
Gabriel Go – Jr. Business Development Manager – Australia

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